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Course Map

The course map shows how courses are arranged across the four years (Year 1 to Year 4, fall and spring) by category: general education, department required courses, department foundation and certification requirements, professional courses in Digital Marketing and in Cross-Border Commerce, and cross-disciplinary courses. It also links the courses to recommended certifications, core competencies and career roles, with one goal: to cultivate digital commerce talent with cross-disciplinary integration capabilities for businesses.

Course map of the Department of Digital Marketing & Cross-Border Commerce, four-year program, AY 114 (in Chinese)

Course map for academic year 114 (2025–26), in Chinese. Click the image to enlarge.

Certifications along the way

Languages
TOEIC, CSEPT
Marketing and analytics
TIMS Marketing Professional Certification, Consumer Behavior Analyst, Survey and Research Methods Analyst, Google marketing certifications
Trade and e-commerce
National Trade Examination, cross-border e-commerce certifications, E-Commerce Planner, Cross-Border E-Commerce Specialist
Sustainability
Sustainability management and greenhouse gas inventory certifications

Learning beyond the classroom

Talks
Attend at least five department talks on or off campus before graduating, including at least two on international topics.
Clubs and activities
Take part in at least three club activities on or off campus, including at least one in an international setting.
Competitions
Take part in at least one competition related to the department’s fields, on or off campus, or as part of a team.

Course rules

1
The four-year program requires 128 credits: 26 university required credits (including elective-required courses), 64 department required credits (10 general education, 10 foundation, 4 certification and 40 professional) and 38 department elective credits. Electives taken in other departments, including university-wide electives, count for up to 20 credits. Students must take at least one course in another department.
2
Internship courses (summer internship, workplace training and workplace practice) count toward graduation credits, up to 21 credits.
3
Before graduating, students must complete one of the following: (1) a cross-disciplinary credit program, (2) a digital technology micro-program, (3) a minor, or (4) a double major.
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